Freshness, origin, and roast level change everything.
The roast date is everything. Coffee peaks 2–4 weeks after roasting.
0–1 week: Too fresh. CO2 still off-gassing. Can taste flat.
1–4 weeks: 🎯 Sweet spot. Flavor is peak.
4–8 weeks: Still drinkable. Flavor starts to fade.
8+ weeks: Skip it. Stale.
Always check the roast date on the bag. Most bags show it prominently. Look for freshly roasted local roasters.
← Back to topRegion determines flavor. Try different origins to find what you like.
Bright, fruity, floral. Berries and citrus notes. For light roasts.
Balanced. Chocolate, caramel, nuts. Works for any roast level.
Bold, complex. Berries, wine-like acidity. Medium roasts shine here.
Smooth, full-bodied. Chocolate, nutty. Great for espresso or dark roasts.
Roast level changes the flavor profile dramatically.
Bright, complex, acidic. Highlights origin flavors. Best for pour-over.
Balanced. More body than light. Good for any method. Most versatile.
Bold, full-bodied, smoky. Less acidity. French press, espresso favorite.
Stale beans ruin everything. Store them right.